Super Bowl 2018: record numbers of biggest show in USA

2 Feb 2018

The biggest show at the end of the weekend, the sport media event par excellence, the only one able to of “paralyze” a whole Nation, the United States of America. The Super Bowl, the final act of the season in the USA National Football League (NFL), is the event able to beat any records for audience, an event that keeps glued to the television millions of Americans. The Super Bowl is confirmed as one of the world’s biggest business as it combines sports, shows and entertainment. On Sunday February 4th – at the U.S. Bank Stadium Minneapolis – will be the 52nd edition that will see the New England Patriot and the Philadelphia Eagles. 380 million dollars were the revenues of the 2017 edition, deriving from the sale of advertising space (5 million dollars the cost of 30 seconds space for a commercial on tv), figures destined to grow with this edition starting from the public (almost 200 million of viewers will be expected in the world). The Super Bowl is a great opportunity for Hollywood studios eager to promote their releases with Universal to dominate the scene. Fox television network will use 38 ultra HD and 8K resolution cameras to resume the match from every corner of the field.